Shipping POP MART LABUBU Blind Boxes from China to Taiwan

Can Pop Mart blind boxes be shipped from China to Taiwan?

Yes. Blind boxes bought at Pop Mart stores in China, through the official mini program (the official store built into WeChat) or from official e-commerce stores can be sent to the HowBridge Shenzhen warehouse and then shipped to Taiwan through consolidated shipping. The tariff classification depends on intended use: plastic figures mainly meant for display fall under 3926.40 with a 5% duty; dolls and toys meant for play fall under 9503 with a 0% duty, subject to the final determination by Customs. A 5% business tax also applies. If the item is a toy subject to mandatory BSMI inspection, a personal-use import on the same declaration, of the same specification and model, worth USD 1,000 or less and not exceeding 5 units is exempt from inspection, and this exemption can be used only once within 6 months. Secret figure odds depend on the series; the officially published figures prevail.

Can HowBridge buy on my behalf, or ship from Hong Kong, Japan or the US?

No. HowBridge only provides consolidated shipping from mainland China to Taiwan. We do not offer a purchasing-agent service, and we do not offer shipping from Japan, Korea or the US to Taiwan. HowBridge has only two warehouses, the Shenzhen consolidation warehouse and the Dayuan, Taoyuan operations warehouse, and has no Hong Kong warehouse; items bought in Hong Kong must be sent to the Shenzhen consolidation warehouse by the customer.

What is Pop Mart, and why do so many people buy from China?

Pop Mart (POP MART) is a designer toy company founded in China by Wang Ning in 2010. It sells its products as blind boxes: you cannot tell which design is inside from the outer box until you open it. LABUBU is a character from The Monsters series created by Hong Kong-born illustrator Kasing Lung, and is produced and sold by Pop Mart.

What are Pop Mart's popular IPs?

The table below lists only information with a verifiable source. For brands such as Hot Toys and Good Smile, see Official pre-orders for figure brands such as Hot Toys and Good Smile.

IPCreator / backgroundInformation found for this page
LABUBUHong Kong-born illustrator Kasing Lung; The Monsters seriesBLACKPINK member Lisa sparked the craze in 2024, and celebrities such as Rihanna have also shown public support (Wikipedia)
MOLLYArtist Kenny WongAn artist IP created in partnership with Pop Mart (Wikipedia)
DIMOO, SKULLPANDAPop Mart IPListed by Wikipedia as popular blind box characters
HironoPop Mart IPThe Reshape series is sold as blind boxes
Why we do not list price differences

The Taiwan retail prices and cross-market price differences given in the previous version could not be traced to a primary source during this review, so they have been removed.

What are the odds of getting a Pop Mart secret figure?

It depends on the series; the officially published figures prevail. For example, for the mini LABUBU officially announced by Pop Mart on 2025-08-22, boxes A and B each contain 14 regular designs and 1 secret design; the odds are 1:14 for a regular design and 1:168 for the secret design (Jiemian News). The official website for the Exciting Macaron series states that a full set contains 6 regular blind boxes with no duplicates and separately lists 1 secret design, “Chestnut Cocoa”; the official website does not state its odds.

TermMeaning
Single drawBuying just 1 blind box; you only find out which design it is after opening it.
Whole box (full set)A box of the same series sold as a set; the number of pieces depends on the series. A full Exciting Macaron set has 6 regular designs with no duplicates, and buying a full box does not guarantee a secret design.
Secret figureA design outside the regular lineup with lower odds; the exact odds are as officially published.
Secondhand secret figure prices can crash

Yicai reported on 2025-09-03 that older LABUBU secret designs were once hyped to more than RMB 3,000 on secondhand platforms, later falling to around RMB 1,000; secondhand prices for some older series are now close to the original price — for example, Exciting Macaron originally cost RMB 99 and resells for about RMB 100. Treating blind boxes as an investment carries a risk of loss.

What rules does China have for blind boxes? What can you check before buying?

On 2023-06-15, China's State Administration for Market Regulation (SAMR) issued the Guidelines for Regulating Blind Box Business Practices (Trial). Key points are below (useful as a reference when buying in China):

Where is it safer to buy in China? Can items bought in Hong Kong be shipped?

Is the duty on Pop Mart blind boxes shipped to Taiwan 0% or 5%?

It depends on intended use, not on the age label. According to the Customs Administration's open tariff data, the two possible tariff codes are as follows, and neither carries the MW0 import restriction (mainland Chinese goods not permitted for import):

Possible tariff codeWhen it appliesColumn 1 duty
3926.40 Statuettes and other ornamental articles of plasticsPlastic display figures mainly for display, not for handling and play5%
9503 Dolls and toysDolls and toys meant for play0%

How Customs rules on individual cases

In a 2021 Kaohsiung Customs case involving "solar-powered display figures", plastic ornaments with a fixed base, mainly for display and not for holding in the hand for play or entertainment, were reclassified from 9503 to 3926.40. The chapter notes to Chapter 95 of the tariff contain no exclusion for items "for adult collectors", so a "15 and over" label alone cannot determine the classification. If in doubt, you can apply for an advance tariff classification ruling before importing.

Business tax and the low-value exemption

Imports are also subject to business tax: (dutiable value + duty) × 5%. Shipments with a dutiable value of NT$2,000 or less per batch are exempt from both duty and business tax, but once the same taxpayer uses the low-value exemption more than 6 times in the same half-year, it no longer applies. Under Article 29 of the Customs Act, freight to the port of entry in Taiwan must also be included in the dutiable value, so goods priced below NT$2,000 are not necessarily tax-exempt.

Do blind box figures need BSMI inspection? How many can I ship at once?

It depends on whether the item counts as a "toy". The BSMI cites CNS 4797: a toy is a product designed, manufactured, sold, displayed or labeled for play by children aged 14 and under. Whether an item is subject to mandatory inspection is assessed with a points system under the Principles for Determining Toy Products; a total of 3 points or more means mandatory inspection. For the full rules, see Chinese toys: tariff code 9503 and the BSMI personal-use exemption.

Items for resale are not personal use

Buying items to resell counts as a commercial import and is not eligible for the personal-use exemption; toys subject to mandatory inspection must pass inspection under the Commodity Inspection Act. See Which toys are subject to mandatory BSMI inspection.

How can I tell a genuine LABUBU from a fake? What happens if I buy a counterfeit?

What does research say about blind box consumption?

The following summarizes research abstracts indexed in academic libraries. It only restates the abstracts and does not represent the conclusions of the full papers:

How do I ship Pop Mart blind boxes from China to Taiwan?

The following 6 steps apply to items bought in mainland China and sent to the HowBridge Shenzhen warehouse.

1Order through official channels

Use Pop Mart stores, the official mini program or official e-commerce stores where possible, and keep your order and payment records.

2Send to the Shenzhen consolidation warehouse

Enter the HowBridge Shenzhen consolidation warehouse address and your member number as the recipient details; items bought in Hong Kong must be sent to the Shenzhen warehouse by the customer.

3Declare the item name and value truthfully

Clearly state the item name, quantity and actual purchase price, for example "plastic figure blind box × 3".

4Estimate taxes

Depending on intended use, items may fall under 3926.40 (5% duty) or 9503 (0%), plus 5% business tax. Batches of NT$2,000 or less may be tax-exempt, but this no longer applies after more than 6 uses in a half-year.

5Check BSMI rules and quantities

For toys subject to mandatory inspection, personal-use imports of the same specification and model are limited to at most 5 units at USD 1,000 or less, once every 6 months; above that, you must apply for inspection as required.

6Choose a shipping method

Shipping fees are calculated by volume and weight; for delivery times and rates, refer to HowBridge shipping rates.

What are common blind box terms?

Blind box
A way of packaging and selling products in which the outer box does not show the design inside; you only find out which design it is after opening it.
Secret figure
A design outside the regular lineup of a series with lower odds; the odds depend on the series, and the officially published figures prevail.
Whole box (full set)
A box of blind boxes from the same series sold as a set; the number of pieces depends on the series, for example a full Exciting Macaron set has 6 regular designs. The odds for the secret design are counted separately.
Tariff codes 3926.40 and 9503
Plastic figures mainly for display fall under 3926.40 with a column 1 duty of 5%; dolls and toys meant for play fall under 9503 with a 0% duty; the final determination rests with Customs.
BSMI personal-use exemption (toys)
On the same declaration and of the same specification and model, a total value of USD 1,000 or less and not exceeding 5 units, or 1 unit if over USD 1,000; limited to once within 6 months for the same specification and model.
Advance tariff classification ruling
An application to Customs before import to confirm which tariff code the goods fall under.

What are the sources and the scope of verification?

The following sources were accessed on 2026-09-28. Document dates and access dates are shown separately; where no update date is stated, none has been added.

Government and official primary sources

Research literature

The effect of blind box product uncertainty on consumers' purchase intention

Yi Zhang, Tianqi Zhang · 2022 · Frontiers in Psychology 13, 946527 (abstract read)

Online questionnaire study in China: blind box uncertainty affects purchase intention mainly through "emotional value".

Research on the effect of uncertain rewards on impulsive purchase intention of blind box products

Yi Zhang, Hang Zhou, Jian Qin · 2022 · Frontiers in Behavioral Neuroscience 16, 946337 (abstract read)

Questionnaire-based evidence: perceived uncertainty positively affects impulsive purchase intention for blind boxes, with curiosity as a mediator.

The effect of doll blind box uncertainty on consumers' irrational consumption behavior

Fangyu Xia et al. · 2025 · BMC Psychology 13, 332 (abstract read)

Questionnaire of 434 Chinese doll blind box consumers: uncertainty leads to irrational consumption through the gambler's fallacy and instant gratification, and perceived scarcity strengthens the effect of the gambler's fallacy.

Blind box over-engagement and suicide risk among adolescents and young adults

Yinan Duan et al. · 2022 · eClinicalMedicine 51, 101575 (abstract read)

Survey of 73,206 college students in Jilin Province; 5.73% played with blind boxes. After controlling for other factors, blind box engagement was still associated with suicide risk, mediated by depression and anxiety.

Eye-opening! Exploring uncertainty marketing through hedonic blind box collectibles

Cary Lee, Jessica Wyllie, Stacey Brennan · 2025 · Journal of Retailing and Consumer Services 82, 104127 (abstract as registered with the DOI)

Focus groups of US adults: blind box collecting involves a cycle of impulse buying, and participants saw the tactics as similar to gambling.

Why do you engage in blind box consumption?

Zhiyi Wei, Bin Yu · 2025 · Current Psychology 44(18) (abstract as registered with the DOI)

Interviews with POP MART blind box consumers in London: a "gambling mentality" and "relational belonging" are the main purchase motives, and group interaction sustains continued participation.

Unboxing the Chinese Blind Boxes among China's grown-up missing children

Thomas William Whyke et al. · 2023 · Global Media and China 8(1) (abstract as registered with the DOI)

Treats blind boxes as chance-based goods and analyzes how young Chinese adults buy, collect, trade and resell blind box figures.

Labubu as a floating signifier in a hyper-capitalist world

Ning Chen, Fred Dervin · 2026 · Inclusive Exclusion (Routledge) pp. 85–108 (abstract as registered with the DOI)

Analyzes how artificial scarcity, celebrity endorsement, speculation and the secondary market turned Labubu into a global phenomenon, and discusses anxiety over authenticity.

Blind Boxes: Opening Our Eyes to the Challenging Regulation of Gambling-Like Products

Leon Y. Xiao · 2022 · Gaming Law Review 26(5), 255–268 (abstract read from the author's preprint of the same title)

Reviews Shanghai's 2022 blind box compliance guidelines (age restrictions, published odds, guarantee mechanisms) and points out that blind boxes have a secondary market and real monetary value.

The Effects of Consumer Innovativeness and Social Anxiety on Blind Box Purchase Intention: Money Attitude as a Moderator

Zhang Qiaoli · 2024 · Master's thesis, Department of Business Administration, Tamkang University, indexed in the Airiti Library (abstract read)

Using 399 valid questionnaires, examines how consumer innovativeness and social anxiety affect blind box purchase intention, and the moderating role of money attitude.

Business Model Analysis of the Designer Toy Industry: The Cases of Pop Mart and Miniso

Zheng Yupeng · 2025 · Master's thesis, Department of Business Administration, Tamkang University, indexed in the Airiti Library (abstract read)

A comparison using the business model canvas: Pop Mart raises the value of each customer through high-margin original IP and the blind box mechanism.

Limits of verification

No primary source could be found for Pop Mart's official Taiwan prices, the official secret figure odds for the Exciting Macaron series, or customs classification rulings on individual blind boxes. Prices in China are cited from media reports and vary by series and over time; secondhand prices are given only to illustrate risk and do not represent market rates.

FAQ: Shipping Pop Mart blind boxes to Taiwan

Can LABUBU be shipped from China to Taiwan?

Yes. LABUBU bought through official channels in China and sent to the HowBridge Shenzhen warehouse can be shipped to Taiwan through consolidated shipping. The tariff classification and inspection requirements depend on the type of product, and you must declare truthfully.

How much duty is payable on Pop Mart blind boxes shipped to Taiwan?

It depends on intended use: plastic figures mainly for display fall under 3926.40 with a 5% duty; dolls and toys meant for play fall under 9503 with a 0% duty; the final determination rests with Customs. A 5% business tax also applies. Batches with a dutiable value (including freight) of NT$2,000 or less may be tax-exempt, but this no longer applies after more than 6 uses in the same half-year.

Do blind box figures need BSMI inspection? How many can I ship at once?

Collectible figures labeled for ages over 14 and meant only for display are usually not subject to mandatory inspection; gashapon figures claimed to be dolls or toys must be inspected. For items subject to mandatory inspection, personal-use imports on the same declaration and of the same specification and model are limited to at most 5 units at USD 1,000 or less, or only 1 unit above USD 1,000, and only once within 6 months.

What are the odds of getting a Pop Mart secret figure?

It depends on the series. For example, each mini LABUBU box has 14 regular designs plus 1 secret design, with officially announced secret figure odds of 1:168; for other series, the officially published figures prevail.

Can HowBridge ship Pop Mart items bought in Hong Kong?

HowBridge has no Hong Kong warehouse and does not offer shipping from Hong Kong to Taiwan. Items bought in Hong Kong must be sent to the Shenzhen consolidation warehouse by the customer, and are then shipped from Shenzhen to Taiwan through consolidated shipping.

How can I tell whether a LABUBU is genuine?

Use POP MART's official verification: scratch off the coating over the verification code on the box label and enter it on the official QR Verify page. Common counterfeits have invalid or blurry QR codes and more than 9 teeth. Importing counterfeits can result in a fine of up to 3 times the value of the goods and confiscation.

Are secondhand secret figures worth buying?

Prices fluctuate widely. Yicai reported on 2025-09-03 that secondhand prices for older LABUBU secret figures were once over RMB 3,000, later falling to around RMB 1,000.

Can I buy a batch of Pop Mart items in China to sell in Taiwan?

Buying items to sell counts as a commercial import and is not eligible for the personal-use exemption; toys subject to mandatory inspection must pass inspection under the Commodity Inspection Act, and counterfeits are additionally subject to trademark and anti-smuggling penalties.

Ship blind boxes bought through official channels in China to Taiwan

HowBridge has only a Shenzhen warehouse and a Taoyuan warehouse and provides consolidated shipping from mainland China to Taiwan. Before shipping, confirm the item name, the declared value and your EZ WAY authorization.

View China-to-Taiwan service

Ship from China to Taiwan with HowBridge

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