How do you consolidate and ship China Double 11, 618 and Nianhuo Festival purchases to Taiwan?
Can I consolidate items bought in Double 11 and 618 sales and ship them to Taiwan?
Yes. Order during big sales on Taobao, Tmall, JD.com, Pinduoduo and similar platforms, enter the HowBridge Shenzhen consolidation warehouse as the delivery address, merge the parcels into one box once they have all arrived, then ship to Taiwan by air freight, sea express or sea LCL cargo. HowBridge only handles Chinese mainland → Taiwan and does not buy on your behalf. Sale dates are announced by the platforms each year, and this page uses only two first-party sources: Alibaba Group states that Double 11 in 2025 began on October 15 (10/15), and JD.com states that 618 in 2026 began at 8:00 p.m. on May 30 (5/30); for the 2026 Double 11 presale, balance-payment and in-stock dates, this page found no first-party platform announcement, so please refer to the platform’s announcement for that year. On taxes, the Customs Administration express cargo page states that a single batch with a dutiable value of NT$2,000 or below is exempt from customs duty, business tax and commodity tax, but the exemption no longer applies to the same taxpayer once duty-free release has been used more than 6 times within a half-year period; for individual express cargo under EZ WAY online real-name entrustment, the on-site guidance also requires pre-confirmed entrustment to be completed before the goods arrive in Taiwan. Express volume in China surges during big sales (Double 11 peak season in 2025 averaged 6.34 hundred million parcels per day), so parcels may take longer to reach the warehouse; you can use the 366 days of free storage and merge the box once everything has arrived.
No. HowBridge only provides Chinese mainland → Taiwan consolidation and does not buy on your behalf; please order and pay for items yourself on the marketplace. It also does not provide Japan, Korea, US or Europe to Taiwan services, and this page does not cover sales events outside China. HowBridge has only the Shenzhen consolidation warehouse and the Taoyuan Dayuan operations warehouse.
What are the big China e-commerce sales, and what can be verified officially?
Big China e-commerce sales usually means 618 (the mid-year sale of JD.com and other platforms), Double 11 (Singles’ Day, the biggest annual sale of Taobao, Tmall and other platforms), Double 12 and the Nianhuo Festival (New Year goods festival). The table lists only information with a first-party source; dates without a source are not written:
| Sale | Official information found on this page | Not found on this page |
|---|---|---|
| Double 11 (Taobao, Tmall) | Alibaba Group press release: began on October 15 (10/15) in 2025 | 2026 presale, balance-payment, in-stock and end dates; 2025 presale and return-rule dates |
| 618 (JD.com) | JD.com official blog: officially began at 8:00 p.m. on May 30 (5/30) in 2026 | End date; official dates for Tmall 618 |
| Pinduoduo big sales | — | No first-party platform announcement found |
| Double 12, Nianhuo Festival, 38 Festival | — | Dated first-party platform announcements |
What day is Double 11 in 2026? How do I check presale and balance-payment dates?
This page found no first-party platform announcement for Double 11 in 2026, so no specific date is given. Although media have reported dates, the Tmall merchant service hall requires login to view, so they cannot be checked word for word and are not used. Here is how you can verify it yourself:
Where do I check the dates for the current year?
Refer to the campaign pages inside the Taobao, Tmall, JD.com and Pinduoduo apps and the platform announcements; dates are adjusted every year, and this page does not keep a calendar.
The two dates that have official sources
The Alibaba Group press release (2025-10-16) states that Double 11 in 2025 began on October 15 (10/15); the JD.com official blog (2026-05-19) states that 618 in 2026 officially began at 8:00 p.m. on May 30 (5/30). Both give only the start time; the presale, balance-payment and end dates are not found in the sources.
How presale and balance payment work
In a presale you usually pay a deposit first and the balance later. Check the product page and the platform announcement for payment rules; deposit and balance arrangements may differ between products and platforms.
Spring Festival and the Nianhuo Festival
A nationwide, unified announcement of Spring Festival suspension and resumption from the State Post Bureau was not found on this page; each courier company publishes its own. A 2026-02-05 announcement of the Zigong Municipal Post Administration (Sichuan) states that the 2026 Spring Festival travel rush (chunyun) runs from February 2 (2/2) to March 13 (3/13), 40 days in total, and that Nianhuo Festival promotions increase parcel volume, so transfer, transport and last-mile delivery may be delayed; this is a local announcement and does not represent the whole country. No announcement about the HowBridge Shenzhen warehouse’s Spring Festival arrangements was found on-site; please refer to the HowBridge announcement section.
How large is China’s express volume during big sales? Why are parcels slow?
First, the figures published by the State Post Bureau of China (monitoring data reposted by the Chinese central government portal (gov.cn)). The statistical scope differs between 2024 and 2025, so they cannot be subtracted directly or turned into a growth rate:
| Year | Published figures | Source |
|---|---|---|
| 2025 Double 11 peak season (October 21 (10/21) to November 11 (11/11)) | 139.38 hundred million parcels collected in total; daily average 6.34 hundred million, 117.8% of the everyday volume; peak single-day volume 7.77 hundred million, a new single-day record | Chinese central government portal (gov.cn) reposting State Post Bureau monitoring data (2025-11-12) |
| November 11 (11/11), 2024 (the day itself) | 7.01 hundred million parcels handled, 151% of the everyday volume; 7.29 hundred million on October 22 (10/22) | State Post Bureau of China (2024-11-12) |
What does this have to do with shipping to Taiwan?
These are figures for all express parcels within China, not the volume sent to Taiwan. The on-site reminder is that when shipment volume is high around Double 11, the days from shipping in China to signed receipt in Taiwan move toward the 90th percentile (9 days); a first-party statistic on how big sales affect customs clearance time on the Taiwan side was not found on this page.
The HowBridge transit-time baseline
On-site measurement of 601 sea freight / sea express parcels (billed in months 7–8 of 2026, i.e. July–August, from shipping in China to signed receipt in Taiwan): median 6 days, 90th percentile 9 days, all signed for within 14 days (last checked 2026-09-17). This is a measurement from a non-sale period, not a commitment for sale periods; air freight is not in this sample.
How is tax calculated when I buy many times during big sales? What are the NT$2,000 exemption and the “more than 6 times” rule?
First the formulas published by the Customs Administration: customs duty = dutiable value × tax rate; business tax = (dutiable value + customs duty + commodity tax, etc.) × 5%; trade promotion service fee = dutiable value × 0.04%, and NT$100 or below is not charged. Dutiable value is the landed price (CIF) of imported goods, equal to the FOB price plus freight and insurance.
NT$2,000 or below is tax-exempt
Customs Administration “Express Cargo” page: when the dutiable value of a single batch of imported goods is NT$2,000 or below, customs duty and the business tax and commodity tax collected by Customs are waived, but this does not apply to tobacco and alcohol, agricultural products subject to tariff-rate quotas, and those determined to import too frequently. The HowBridge shipping rates page states that when the dutiable value exceeds NT$2,000 the full amount is taxed, and above NT$50,000 a general declaration is required.
More than 6 times in a half-year period: no more exemption
When the same taxpayer has used duty-free release more than 6 times for imported goods within a half-year period, the exemption no longer applies. A half-year period means January to June (1 to 6) and July to December (7 to 12) of each year, recalculated on January 1 (1/1) and July 1 (7/1). Repeated orders in Double 11 and 618 with parcels arriving in batches can easily add up release counts; please confirm with customer service how many times to merge boxes before shipping out.
Merging boxes saves freight; it is not splitting orders to avoid tax
The on-site shipping notes state that merging boxes to save freight is lawful, whereas splitting declarations to avoid tax is not; declare item names, quantities and prices honestly, and pay tax where it is due. The two express clearance regulations define “single batch” (Article 14 of the air regulations, Article 15 of the sea regulations); whether merged boxes count as a single batch, please ask customer service.
Formula example (not a quote)
Suppose Customs assesses a dutiable value of NT$4,000, customs duty of 5% (only an example) and no commodity tax: customs duty is NT$200; business tax is (4,000 + 200) × 5% = NT$210; trade promotion service fee is 4,000 × 0.04% = NT$1.6, and NT$100 or below is not charged. The example excludes customs declaration, delivery and storage fees, and the actual tax rate follows the current customs tariff.
Do items bought in big sales need an import permit?
The Customs Administration explains: where the import regulation column of the tariff schedule lists neither the code MW0 nor MP1, the mainland China goods are permitted to be imported and exempt from an import permit; if another code is shown, other rules must be followed at declaration.
“No MW0” only means the mainland China item does not need an import permit. Tax must still be paid, shipping restrictions such as lithium batteries and carrier rules must still be observed, and it must not be written as “no import permit required means lawful clearance”. For goods marked MW0, import from mainland China is prohibited, but they are not always unshippable either (exception: small quantities in Chapters 25–97 need no import permit if the whole declaration is within CIF NT$32,000 and each single product is within 24 pieces, with a 40 kg limit only for goods that cannot be counted; electric motorcycles, electric bicycles and their controllers are excluded, and Chapters 1–24 do not qualify); you need to find the 11-digit code to judge, so please ask customer service first.
This page does not list items one by one. For items containing batteries, liquids, medicines or food, first check the prohibited and restricted import list or ask customer service, then decide whether to order them during a sale.
Should I complete EZ WAY pre-confirmed entrustment before the big sales?
For individual simplified-declaration express cargo, the customs broker must obtain the recipient’s entrustment before declaring. Both express clearance regulations list three entrustment methods: written case-by-case or long-term entrustment, online entrustment through the Single Window for Customs, Port and Trade, or online case-by-case entrustment through the real-name verification platform of a customs network operator; where entrustment was not completed by any of these methods and the case is on record in the Customs clearance information system, Customs may refuse to accept the declaration (Article 17, paragraph 2 of the air regulations; Article 18, paragraph 2 of the sea regulations).
| Transport mode | Legal basis | Provision |
|---|---|---|
| Air express | Regulations Governing the Clearance of Air Express Cargo | Article 17, paragraph 1 |
| Sea express | Regulations Governing the Clearance of Sea Express Cargo | Article 18, paragraph 1 |
According to the HowBridge on-site explanation, from March 1 (3/1), 2026, pre-confirmed entrustment has been fully implemented for individual simplified-declaration express cargo using real-name online entrustment: the customs broker pushes the cargo information through the EZ WAY App, and only after the recipient checks the items and declared amount and taps “Declaration matches” can the cargo proceed to declaration. The original text of that Customs Administration announcement was not obtained on this page; this paragraph follows the on-site explanation.
The on-site Tmall page relays a Commercial Times report of September 18 (9/18), 2026: consolidation operators said EZ WAY crashed during the 618 and Double 11 peaks, and Customs replies took half a day to a day. Complete real-name verification before the sales and turn on App push notifications. Completing the confirmation only lets the customs broker continue the declaration; it does not mean Customs has released the goods.
Sale parcels arrive at the warehouse in batches. How do I use 366 days of free storage and box merging?
After ordering during a sale, merchants often ship in batches. HowBridge on-site explanation: after shopping-festival orders the last item may take 30–45 days to reach the warehouse; the Shenzhen warehouse stores goods free for 366 days, box merging and packing is free, and you can wait until everything has arrived before merging and shipping out.
366 days of free storage
Only after 366 days is NT$5 per box per day charged, and goods can be shipped out at any time within the free period (per on-site explanation). There is no need to ship in batches out of storage-fee pressure.
Free box merging
Box merging and packing is free, and reinforced packing for fragile items such as glass and ceramics is also free. The on-site shipping guide points out: merge once everything has arrived, and the delivery fee is charged only once, waived outright once the merged shipment reaches 10 kg, and EZ WAY real-name confirmation needs to be handled only once.
When should you not wait?
If an item has a shelf life, must be used before an event or holiday, or is a restricted item such as one containing batteries, ask customer service first and then decide whether to wait or ship out now. Storage and box merging follow on-site announcements.
How are sale parcels billed? What is the difference between air freight, sea express and sea LCL cargo?
Rates follow the HowBridge shipping rates page; the formulas are listed here. The freight for sea LCL cargo varies by item, so ask customer service for a quote:
| Mode | Rate and formula | Transit time |
|---|---|---|
| Air freight | NT$100/kg, actual weight only, volume not counted; an extra NT$120 if actual weight is under 10 kg | 3–5 business days |
| Sea express | NT$50/unit; volumetric weight = length × width × height (cm) ÷ 10000, the higher of actual and volumetric weight applies; an extra NT$100 if under 10 kg; gross weight per piece is limited to 70 kg | 5–10 business days |
| Sea LCL cargo (freight varies by item; ask customer service for a quote) | From NT$25 per kg, or from NT$150 per volume unit; volume unit = length × width × height (cm) ÷ 28316 | 7–14 business days |
The transit times in the table are the figures published on-site; peak season and customs inspection are counted separately. Home delivery within Taiwan also has an oversize surcharge rule, so check with customer service before ordering.
What should I prepare before and after the big sales?
The following 5 steps apply to parcels ordered during China e-commerce sales and sent to the HowBridge Shenzhen warehouse.
1Before the sale: complete EZ WAY real-name verification
Complete real-name verification in the App and turn on push notifications first; see the tutorial at EZ WAY tutorial.
2When ordering: use the Shenzhen consolidation warehouse address
Enter the HowBridge Shenzhen consolidation warehouse address and your member number as the recipient details; HowBridge does not buy on your behalf, so pay for items yourself on the marketplace.
3Before ordering: check restricted items
For items with lithium batteries, liquids, medicines or food, ask customer service first or see the prohibited and restricted list.
4Parcels arrive: wait until everything is in, then merge
Parcels that arrive in batches stay in the warehouse, free for 366 days; once everything has arrived, tick box merging in the member center and submit the consolidation order.
5Shipping out: declare truthfully and choose a transport mode
Declare item names, quantities and amounts truthfully; for the rates of air freight, sea express and sea LCL cargo see the shipping rates page, and before the goods reach Taiwan remember to tap “Declaration matches” in EZ WAY.
What research exists on shopping-festival consumer behavior?
Below is research background on shopping-festival consumer behavior. It does not involve logistics, customs clearance or shipping to Taiwan, and cannot predict the actual rules of any platform. No verifiable direct academic literature on how big sales affect express peaks and delivery delays was found on this page:
- Shopping festival atmosphere: Li et al. (2025) developed a shopping festival atmosphere scale for Double 11, grouping cues into cultural, social and online categories; a lively feel and a fair shopping environment are both positive cues, and respondents also worried about price scams.
- Participation and purchase intention: a questionnaire of 495 consumers by Chen and Li (2020) found that the appeal of price promotions, product variety, fun of the event and the contagion of mass participation all positively affect participation intention; a questionnaire of 398 Chinese consumers by Chen and Li (2019) showed that the Double 11 atmosphere and Confucian values affect purchase intention. Both measured intention, not actual purchases.
- Brain-science experiment: in Han and Zhang (2023), with 33 participants, after viewing carnival-style promotion posters, the EEG P2 and N2 components evoked by unfamiliar e-commerce platform stimuli were larger than after ordinary promotion posters; the authors note that a laboratory cannot replicate the frenzy of a real shopping festival.
- Presale model: Situ et al. (2025) compared presale deposit strategies with an analytical model; this is theoretical research.
- Taiwan: academic literature on big sales that discusses small-value imports or customs declaration by Taiwan buyers was not found on this page.
What are common terms for China’s big e-commerce sales?
- Double 11 (Singles’ Day)
- An online shopping sale around November 11 (11/11) each year and the biggest annual promotion on Taobao, Tmall and other platforms; Wikidata defines it as an unofficial holiday (Singles’ Day).
- 618
- A mid-year sale named after June 18 (6/18) by JD.com and other platforms; JD.com’s 2026 sale began at 8:00 p.m. on May 30 (5/30).
- Presale and balance payment
- A way of buying where a deposit is paid first and the balance after the sale starts; dates and rules on each platform follow the product page and platform announcements.
- Dutiable value
- The basis for calculating tax, being the landed price (CIF) of imported goods, including freight and insurance up to the Taiwan port of entry.
- Half-year period
- The calculation period on the Customs Administration express cargo page: January to June (1 to 6) and July to December (7 to 12) each year, recalculated on January 1 (1/1) and July 1 (7/1).
- Pre-confirmed entrustment
- For those using online real-name entrustment, the recipient checks the items and declared amount through the EZ WAY App before the goods arrive in Taiwan and taps “Declaration matches” to complete the pre-confirmation (per on-site explanation).
- Sea LCL cargo
- Consolidated goods shipped in sea containers as LCL cargo; freight varies by item, so ask customer service for a quote; from NT$25 per kg, or from NT$150 per volume unit, with volume ÷ 28316.
What are the sources and the scope of verification?
The following sources were consulted on 2026-09-30; document dates and consultation dates are shown separately, and where no update date is stated none has been invented.
Government, platform and official primary sources
- Customs Administration: Express Cargo | Document date: 2026-07-08; when the dutiable value of a single batch of imported goods is NT$2,000 or below, customs duty and the business tax and commodity tax collected by Customs are waived; the exemption no longer applies to the same taxpayer once duty-free release has been used more than 6 times within a half-year period; a half-year period means January to June (1 to 6) and July to December (7 to 12) of each year, recalculated on January 1 (1/1) and July 1 (7/1).
- Customs Administration: What taxes and fees are payable on imported goods? | Document date: 2026-07-13; customs duty = dutiable value × tax rate; business tax = (dutiable value + customs duty + commodity tax, etc.) × 5%; the trade promotion service fee is dutiable value × 0.04%, and NT$100 or below is not charged; dutiable value is the landed price (CIF) of imported goods, equal to the FOB price plus freight and insurance.
- Customs Administration: Which mainland China goods are permitted to be imported? | Document date: 2026-07-09; where the import regulation column of the tariff schedule lists neither MW0 nor MP1, the mainland China goods are permitted to be imported and exempt from an import permit; if another code is shown, other rules must be followed at declaration.
- Laws & Regulations Database of Taiwan: Regulations Governing the Clearance of Air Express Cargo | Document date: article amendment date: ROC year 115, month 2, day 23; Article 17, paragraph 1: when entrusting a customs broker to declare with a simplified declaration form, entrustment must be handled in writing case by case or long term, online through the Single Window for Customs, Port and Trade, or online case by case through the real-name verification platform built by a customs network operator; paragraph 2: where entrustment was not completed by any of the methods in the preceding paragraph and the case is on record in the Customs clearance information system, Customs may refuse to accept the declaration.
- Laws & Regulations Database of Taiwan: Regulations Governing the Clearance of Sea Express Cargo | Document date: article amendment date: ROC year 115, month 2, day 23; Article 18, paragraph 1: the three methods of entrusted declaration are the same as for air express; the condition in paragraph 2 that “Customs may refuse to accept the declaration” is also the same.
- Alibaba Group: AI Powers Large-scale Applications at the World's Largest Shopping Festival | Document date: 2025-10-16; the Alibaba Group press release states that the 11.11 Global Shopping Festival of 2025 began on October 15 (10/15); the dates of presale, balance payment and return rules are not found in that press release.
- JD.com: First fully AI-integrated 618 grand promotion kicking off at 8 p.m. on May 30 (5/30) | Document date: 2026-05-19; the JD.com Group official blog states that the 2026 618 promotion officially began at 8:00 p.m. on May 30 (5/30); the end date is not found in that post.
- Chinese central government portal (gov.cn) (reposting State Post Bureau of China monitoring data): 2025 Double 11 express peak season | Document date: 2025-11-12; from October 21 (10/21) to November 11 (11/11), 2025, postal and express enterprises nationwide collected 139.38 hundred million express parcels in total, a daily average of 6.34 hundred million during the period, 117.8% of the everyday volume; the peak single-day volume was 7.77 hundred million, a new single-day record.
- State Post Bureau of China: 2024 Double 11 express volume | Document date: 2024-11-12; on November 11 (11/11), 2024, postal and express enterprises nationwide handled 7.01 hundred million express parcels, 151% of the everyday volume; volume reached 7.29 hundred million on October 22 (10/22), a new single-day record.
- Zigong Municipal Post Administration (Sichuan): 2026 Spring Festival travel rush express service notice | Document date: 2026-02-05; local postal administration announcement: the 2026 Spring Festival travel rush (chunyun) starts on February 2 (2/2) and ends on March 13 (3/13), 40 days in total; Nianhuo Festival promotions on major e-commerce platforms keep heating up, driving a rapid periodic increase in parcel volume, and transfer, transport and last-mile delivery of parcels may be delayed. This is an announcement from one city in Sichuan Province, not a unified nationwide announcement.
Research literature
Shopping festival atmospherics of China's singles day shopping festival and participants' perception: Scale development and validation
Develops a “shopping festival atmosphere” scale for China’s Double 11, grouping cues into three dimensions (cultural cues, social cues, online cues) and eighteen attributes; a lively feel is a positive cue, and so is a fair shopping environment (respondents worried about price scams). This is a scale study and has nothing to do with logistics or shipping to Taiwan.
The effect of online shopping festival promotion strategies on consumer participation intention
A questionnaire of 495 consumers (PLS-SEM): the appeal of price promotions, product variety, fun of the event and the contagion of mass participation all significantly and positively affect shopping festival participation intention; it measures participation intention, not actual purchases, and the sample is Chinese consumers.
Effects of Singles' Day atmosphere stimuli and Confucian values on consumer purchase intention
A questionnaire of 398 Chinese consumers (SEM): the economic incentives, festival entertainment and mass participation of Double 11 affect purchase intention, with “face-saving” and “conformity” acting as moderators; the authors note the sample skews young and highly educated, and that it measures intention rather than actual spending.
Early different cognitive processes evoked by carnival vs. general promotions when shopping online: An ERPs study
33 participants: after viewing carnival-style promotion posters, the P2 and N2 EEG components evoked by unfamiliar e-commerce platform stimuli were larger than after ordinary promotion posters, with no significant P3 difference; the sample is small, and the authors also note that laboratory posters cannot replicate the frenzy of a real shopping festival.
Optimal presale strategy under the deposit inflation mode: Ordinary or sinking strategy
Compares the ordinary and sinking strategies of “deposit inflation” presales: when consumers’ logistics awareness is high and the balance share is moderate, the sinking strategy has an advantage; retailers are advised to avoid deposits so high that consumers are lost. This is an analytical (theoretical) model; the authors say the effects of refund policy and payment delay were not explored, and the abstract does not name Double 11.
No first-party announcement was found on this page for the 2026 Double 11 presale, balance-payment, in-stock and end dates, or for the platform dates of Tmall 618, Pinduoduo, Double 12, the Nianhuo Festival and the 38 Festival; a nationwide State Post Bureau figure for 618 volume and a unified Spring Festival suspension announcement were not found; the original text of the Customs Administration’s pre-confirmed entrustment announcement was not obtained, and the on-site explanation is used; the original text of the Ministry of Finance ruling on whether “NT$2,000 or below counts toward the 6 times” was not obtained, and this page follows the Customs Administration express cargo page; no announcement about the HowBridge Shenzhen warehouse’s Spring Festival arrangements was found on-site; a first-party statistic on how big sales affect customs clearance time on the Taiwan side was not found.
What are common questions about shipping China big-sale purchases to Taiwan?
What date is Double 11 in 2026?
Can items bought in Double 11 and 618 be consolidated and shipped to Taiwan?
NT$2,000 or below is tax-exempt; what happens if I buy many times during big sales?
Sale parcels arrive at the warehouse in batches. Can I ship part of them first?
Can I split a merged box into several orders to avoid tax?
Are parcels slower during big sales?
Do I need an import permit?
What should I prepare before the big sales?
What should I watch for when shipping around the Spring Festival?
Further reading
Consolidate your big-sale purchases to Taiwan
HowBridge has only the Shenzhen and Taoyuan warehouses and provides Chinese mainland → Taiwan consolidation; complete EZ WAY real-name verification before the sales, and merge the box once all parcels have arrived.
View China-to-Taiwan service